For the Pequeno Príncipe Hospital Gala in São Paulo, Brazil, we created a giant Italian crepe paper flower archway that turned the event entrance into an enchanting experience. The space had exposed brick walls and very tall dark doors. The decor needed to soften this industrial architecture and convey the delicacy and hope of the cause. The flowers, in a gradient from light pink to deep pink, framed the ballroom’s large doors and created a dramatic contrast. Beside them, a cascade of flowers climbing the brick column became the most popular photo backdrop of the night. Every guest was greeted by a setting that invited them into another atmosphere.
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